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Our 
Story

Get to Know Us

WMS Decorative Resource is a manufacturer’s representative agency for the luxury plumbing and hardware industry. Established in July 2004, WMS provides the highest quality sales,  marketing, and customer services for Northern California, Northern Nevada, Oregon, & Washington territories. We focus on a limited group of complimenting luxury manufacturers that cater to the design and specification community. 

With over 28+ years’ experience WMSDR  has the industry expertise to forge strong relationships between manufacturer & dealers vital in creating an equally successful business partnership.

Our team’s experience in showroom sales, showroom management, customer service, manufacturer marketing development, and manufacturer representation offers a unique perspective to our trade, ensuring a successful partnership between all segments of our industry.

The Team

Jeff Gagnon

Jeff joined the WMS team in 2015 with 8+ years’ experience as a territory manager for the Decorative Plumbing and Hardware Industry.  ​He has extensive luxury product expertise, dealer relationships and is a natural presenter. Jeff is a Territory Manager and our Trade Service Manager for all territories we cover with the primary focus of drive specification & projects to the brands we represent.  

Kelli Gagnon

Beginning in 1995 Kelli started her career in the Kitchen & Bath Industry first learning rough plumbing and then moved on to sales and management. In 2003, Kelli decided to take her showroom experience and skills to the manufacturer’s representative side of the luxury plumbing industry as a territory manager in Northern California. Kelli joined WMS in 2010.

Zach Starkey

WMSDR welcomed Zach to the team in 2025. Zach brings a strong background in account management, business operations, and customer service, along with extensive experience in the Kitchen & Bath industry. As a former Account Manager with a leading Kitchen & Bath manufacturer, he developed strong relationships with showrooms, dealers, and trade professionals throughout the Pacific Northwest. His industry knowledge, relationship-driven approach, and commitment to exceptional customer service make him a valuable addition to the WMSDR team.

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